Contact Me
Enterprise UX
B2B/ D2C
Human Interaction Focus
System Design
Hands-on Team Lead
Human Intent
Human Intent
Huge Impact
Huge Impact
Huge Impact
I design modern systems & products that build confidence for complex product teams
I design modern systems & products
that build confidence for complex product teams
Rodney Echols | Staff Product & UX/UI Designer
Rodney Echols | Staff Product & UX/UI Designer
Enterprise
Proven
Enterprise
Proven
I bring a V-shaped skillset
with these key impacts
I bring a V-shaped skillset
with these key impacts
Drives
Adoption
Creates
Clarity
Forward
Thinking
For 7+ years, I’ve led digital modernization efforts with a few large global enterprises by simplifying complex workflows, restoring trust in tools, driving measurable behavior change and integrating efficient systems to save tons of time and money.
Nielsen Norman Award winning Designer
Board member UXPA Houston Chapter
Active design ambassador, mentor and featured speaker
Professional experience across 5 global industries
AI and B2C Design
For 7+ years, I’ve led digital modernization efforts with a few large global enterprises by simplifying complex workflows, restoring trust in tools, driving measurable behavior change and integrating efficient systems to save tons of time and money.
Nielsen Norman Award winning Designer
Board member UXPA Houston Chapter
Active design ambassador, mentor and featured speaker
Professional experience across 5 global industries
AI and B2C Design
Success Stories
Success Stories
I design products for Efficient work
Product Design for Efficient Work Results
Product Design for
Efficient Work Results
Improved tool usage
from 40% to 48%
Improved tool usage
from 40% to 48%
Achieved 86% employee satisfaction while eliminating $4.3 million in wasted software costs
Enterprise Internal tool
Global Chemical Client
Frontline Worker
Complex Product
Improved usage from <40 to 48%
Achieved 86% employee satisfaction while eliminating $4.3 million in wasted software costs
Internal tool
Global Chemical Client
Frontline Worker
Complex Product
NPS Scores
Design decisions protect NPS Scores
Design decision protects airline's
Design decision protects
NPS Scores
40+ insights uncovered the real risk points in the experience
Clear systems → confident frontline teams → reduced NPS risk
National Airline client
Difficult client
CX
Interaction Design
2.5x Sustained Engagement
Supporting safer moments during high stress
2.6x Sustained Engagement
Supporting safer moments during high stress
Engagement more than doubled (5% → 13%)
Activity in new features signaled that the experience felt safe, supportive, and valuable to peacekeepers.
International Government Organization
Mental Wellness
Mobile App
Gamification
Capabilities & Practice Areas
7+ yrs professional experience
across multiple high profile industries
I have 7+ yrs Professional
UX/UI Design Experience
7+ yrs professional experience
across multiple high profile industries
Energy & Chemical
Energy
Airline
Enterprise Saas
Healthcare
Here's why teams hire me.
Hello.
Does your team need
warm genuine energy?
Does your team need warm genuine energy?
I'm One of a Kind!!
A Rare find in UX Design
About Me
About Me
Rare mix of rigor & taste
Differentiator
I turn heavy workflows into high-confidence experience at work.
Warm enterprise-level product thinker
Foundation
Cut my teeth in complex systems, legacy apps, and high-stakes workflows. I designed where friction isn’t an option.
Strategy + systems + spark
Approach
Strong opinion, held lightly. High standards, warm delivery. Efficiency, empathy, and measurable impact.
Curious on & off the clock
Inspired
I enjoy sports, fitness, mentoring, travel & audio books… and designing side projects
Rare mix of rigor & taste
Differentiator
I turn heavy workflows into high-confidence experience at work.
Warm enterprise-level product thinker
Foundation
Cut my teeth in complex systems, legacy apps, and high-stakes workflows. I designed where friction isn’t an option.
Strategy + systems + spark
Approach
Strong opinion, held lightly. High standards, warm delivery. Efficiency, empathy, and measurable impact.
Curious on & off the clock
Inspired
I enjoy sports, fitness, mentoring, travel & audio books… and designing side projects
Rare mix of rigor & taste
Differentiator
I turn heavy workflows into high-confidence experience at work.
Warm enterprise-level product thinker
Foundation
Cut my teeth in complex systems, legacy apps, and high-stakes workflows. I designed where friction isn’t an option.
Strategy + systems + spark
Approach
Strong opinion, held lightly. High standards, warm delivery. Efficiency, empathy, and measurable impact.
Curious on & off the clock
Inspired
I enjoy sports, fitness, mentoring, travel & audio books… and designing side projects
Real feedback from past clients and colleagues
Real feedback from past clients and colleagues
Feedback from past clients & colleagues
Shilpa Sarker
Sr. UX Designer on UN Project
Rodney has a rare ability to read user needs, translate them into clear, functional systems, and infuse just enough craft to make the experience genuinely resonate.
Michelle Petrie
Executive Director, Experience Design at Avanade
Rodney was a standout on my team — proactive, inventive, and exceptional at reframing complex problems in ways that unlocked fresh, high-impact solutions.
Felipe Chagas
Product Manager & Delivery, Sperry Drilling at Halliburton
Rodney brings fresh ideas and a collaborative spirit. His design contributions are impactful to the DOS project team.
Shilpa Sarker
Sr. UX Designer on UN Project
Rodney has a rare ability to read user needs, translate them into clear, functional systems, and infuse just enough craft to make the experience genuinely resonate.
Michelle Petrie
Executive Director, Experience Design at Avanade
Rodney was a standout on my team — proactive, inventive, and exceptional at reframing complex problems in ways that unlocked fresh, high-impact solutions.
Felipe Chagas
Product Manager & Delivery, Sperry Drilling at Halliburton
Rodney brings fresh ideas and a collaborative spirit. His design contributions are impactful to the DOS project team.
Trusted brands I’ve Worked With.
